Difference between revisions of "Dreaming Of Seo"
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− | + | 6 Massive Advantages Of Using Influencer Marketing In Your Social Strategy<br><br>If the post is sweet, an influencer can share it with his/her viewers, and you will have something to speak about. Find influencers through the use of one of the instruments in chapter 7, by looking LinkedIn, Facebook and Twitter communities, and by finding lists of trade experts on Google. But do not be postpone by considering that should you're not a giant, well-known brand this kind of advertising won't be good for you. You do not should pay a personality six or seven figures to have him or her promote your products. Typically, the seller or marketer will give a particular low cost code only for the influencer’s audience so as to monitor how effective the marketing campaign is. The last item I wish to add is that you want to monitor your influencer ROI with specific coupon codes<br>>Social media advertising is any social media action you take that's unpaid. If you are posting about your blogs, sharing data along with your followers, or commenting in social media groups, you are advertising. Social media promoting is any motion you tackle social media that's paid. From boosted posts to full-on adverts to like campaigns, social media advertising is what you pay for. Fashion and wonder are industries that rely heavily on influencer advertising, as organic growth for manufacturers has become tougher without advertising and amplification. In this sector, 57% of corporations now use influencers as a half of their advertising mix, while 21% are planning to add this to their technique in the coming 12 months<br>>The post includes a fun visual of a FitBit displaying Spotify playlists. With the entire new features and opportunities out there on Instagram , the platform is changing into one of the more well-liked channels for people and corporations to make some cash. While prime influencers make hundreds of thousands per publish, even these with a following between 1,000 and 10,000 have the potential to show Instagram into a wholesome supply of revenue<br>>You also can write a caption, tag the location where the image or video was captured, and tag profiles of different users to increase your content’s discoverability. These four Instagram marketing ideas supply a easy and effective way to strengthen your brand picture. That stated, it can take a while for results to return in if you’re starting from scrat<br><br>br>Is Personalization The Holy Grail Of Digital Marketi<br><br>br>The more you can minimize through the noise to personalize the best buyer expertise, the more successful your marketing. It’s additionally worth noting that most B2B advertising automation resolution suppliers use a subscription pricing model, so it’s straightforward to scale up or down depending in your needs. If you’re a new enterprise, for example, it makes sense to start out small and simple and go for a lower-tier plan quite than beginning with a mid- or high-tier plan and find yourself with features that you simply don’<br>nt.<br>It'll deal with most corporations' omni-channel marketing wants through a feature-rich interface and a selection of sensible integrations. That’s a fair greater deal since corporations are spending practically $350 billion globally. Personalization in B2B sales is just as essential since B2B consumers have additionally become conditioned to count on this similar type of personalised communication. You will hear folks go on and on about the significance of e-mail lists, as if having a huge number of e mail addresses is the be-all and end-all of successful adve<br>ing.<br>Still, many business are failing to include B2B customer personalization in their promoting campaigns. In reality, solely 27% of B2B customers really feel that corporations are excelling at assembly their general experience requirements. Marketing automation cannot exchange strategic insight and artistic marketing campaign ideas, but it may possibly make their implementation easier, faster and more environment friendly. A marketing automation platform helps to maintain your marketing engine running. Marketing Automation is efficient throughout the complete buyer li<br>cle.<br>Sign up for Lab Report to get the most recent reviews and top product advice delivered proper to your inbox. That mentioned, succeeding on this channel has definitely modified, and a key disruptor is a large surge in cellular marketing. That's borne out by another set of Statista numbers, which has cellular internet visitors accounting for up to 50.51% of all internet visitors <br><br><br><br>Interact Your Viewers With Content And E Mail Adv<br><br><br><br>Some are happy to hear from you weekly, others don’t want to hear from you more than once a month. Surprisingly, only round 7% of manufacturers take customer preferences into consideration. According to knowledge from MarketingSherpa, more than 70% of consumers prefer e mail over other channels. A comparability web page compares your product or service to those of your rivals. If you’re an [https://www.tobu-wedding.com/seo/ SEO] professional, create an email course teaching business house owners the method to rank their web site larger <br>oogle.<br>Hashtags are a good way to attract organic followers and generate engagement. Use related hashtags which have an honest following — but not such a huge following that your submit gets lost among the thousands or hundreds of thousands of different posts utilizing the same ones. To successfully mix earned media and owned media into one seamless team, you must construct a bridge between the 2 — and that bridge is constructed by linking. Each particular person places his or her personal artistic spin on the content material through private examples, a singular tone, or illuminating anecdotes, all of which hold issues contemporary and interesting for readers. Your blog spices things up with photographs, infographics, or unique matters that may be exterior the norm to maintain your readers engaged on all fronts. Perhaps belief is a matter, or customers wish to take care of people somewhat than know-how when it comes to pr<br>m-solving.<br>However, the only way that your content material will connect sufficient with folks to have them share it and allow you to attain your targets is for you to speak directly to them. You have to have empathy and understanding for his or her situation. There’s an enormous distinction from a personal email approach and simply by sending e-mail blast. Your record will know and will feel your approach if its personal. That will present you with better outcomes and its proven so lengthy as you made an excellent content material to your blast and correc<br>gmentation.<br>Use the record along side purchaser personas and choose standards for each of your segments. Email segmentation increases the probability that you’re providing resourceful and actionable content to the proper type of people. Improvements in e-mail marketing campaign messaging may result in a rise in open charges and CTR. With segmentation, you possibly can ship the proper messages after they matter most. Marketers are continuously in search of ways to improve e-mail marketing conversions, and segmentation is a wonderful option for ach<br><br>his aim.<br><br>Want A Job In Digital Marketing After Lockdown? Add These 8 Fascinating Digital Advertising Tasks To<br><br>rtfolio!<br><br>Traditionally, client behavior is the study of people, teams, or organizations and the processes they use to select, purchase and get rid of products, services, experiences, or ideas. Research has shown that client conduct is troublesome to foretell, even for specialists in advertising communications. Relationship advertising, buyer retention, buyer relationship administration and personalization are all tactics used to assess client habits. According to marketing professor Andreas Kaplan, mobile marketing is, "Any advertising exercise performed via a ubiquitous network to which consumers are constantly linked using a private mobile device". Because cellular advertising is carried out utilizing wi-fi networks, it is also generally known as "wire<br> marketing".<br>Digital advertising strategies are particularly designed to target folks while they're on these gadgets. Digital advertising includes every sort of on-line promotion for a model, including web site creation, social media marketing, banner advertisements and video content. Digital marketing can be very similar to conventional promoting – adverts, for instance – however they’re contained online instead of in print. Many of the strategies of digital marketing rely heavily on search engines and social media platforms. As a end result, marketers need to observe the principles and laws of search engines and social media platforms or risk being penalized with <br> less visibility.<br>But if you haven’t seen yet, simply see you are now reading this article online and many individuals are online right now of their vehicles, bike, home or walking on the highway. Search traffic has grown considerably over the past week and will proceed to climb, as we take care of the after-effects of the outbreak. However, on the opposite facet, it completely slowed down the economic system to a snail’s tempo. Inbound marketing succeeds because it lets you talk to people who have given you permission. You can inform your story in a holistic, educational means on your own distribution platform, with quantifiable metrics. If you’re lucky sufficient to know where the ad will appear, you probably can attempt to pressure the mes<br><br>fit the viewers.<br><br>Social Media Ad<br><br>g For Businesses<br><br>The secret to succeeding on social media really isn’t a secret in any respect. One of the most effective Twitter tips for business I can think of is to always interact with others. A lot of them really feel more connected to a business, which strengthens how they feel in regards to the services or products offered by that group. This often fuels how these individuals wind up spending money with said enterprise. It means you want to use Twitter as extra of a method to create contacts and leads quite than directly sell<br>services or products.<br>Dig in to learn more about how your efforts are paying off, and if anything about your strategy must be changed for better ROI. Determine what time works best for you to submit for optimum engagement and schedule your posts to go out by that point. Twitter has been voted the third-best social platform for generating leads. In this guide, 39 consultants share their greatest tip for making probably<br> most out of Twitter.<br>"The more value you can present, the extra doubtless you'll convey individuals into your gross sales funnel consequently," Porter provides. "By interacting together with your competitors’ followers, you’ll make them inquisitive about what you do too," Aufray says. See the entire variety of classes each social media channel generates on a month-to-month basis. Now that you have a better understanding of what your Twitter account really seems like, the subsequent factor you must do i<br> set clear, SMART goals.<br>The last thing you need is the populace mentioning incorrect information, which might damage your total popularity. Cite your sources and supply strong details when posting content on Twitter. For occasion, you could hyperlink to a history of exhausting drive improvement when you own an online<br><br>r for pc components.<br><br>The Method To Hos<br><br>itable Digital Event<br><br>However, stay far-off from webinar-styleevents where there's little to no engagement and networking. "We work hand in hand with Tomorrowland’s in-house 3D, artistic and development teams to build a compelling, immersive, user-friendly, but additionally extremely premium experience," he said. "We are building a web-based experience and we're all really pushing the boundaries of what can effectively be carried out in an online browser. The digital betting and gaming trade event, which occurred from April 27 to May 1, was designed to give attende<br>n interactive experience.<br>In return, you get to companion with a great model and luxuriate in co-marketing alternatives — plus the sponsorship fees might help you pay for the event or make investments to make it even higher. Live streaming comedy shows, music exhibits, festivals, and cultural events is turning into a popular approach to enable more people to enjoy the issues they love. Hosting a live stream event requires some technical assist — there’s always an even bigger risk when you go live — however they’re typically worth the extra work and can creat<br>mersive experiences for visitors.<br>I journey to jobs by public transport wherever potential, and I only work with manufacturers who are actively engaged on their sustainability and eco friendliness. I consider that when big brands make strikes in path of sustainability, increasingly more other brands will have to observe go nicely with. I work from my home studio most days, and the studio is heated with renewable energy. Nobody is doing this factor completely, but it’s our accountability to make a distinction the place we are ready to. So many people commented on the illustration animation and the method it was a beautiful addition to the virtual event. As you can imagine, this is a nice method to share content <br>rial after the event has occurred.<br>For smaller events, this could be a good icebreaker or first merchandise on the agenda — while for bigger events it’s a perfect occasion closer and pairs nicely with a virtual pleased hour. Be aware that there are several technical considerations you’ll have to suppose via when pivoting to a virtual event. Some platforms only assist online events, which is okay, but you could not wish to make investments heavily in a one-sided answer, especially if you’re<br><br>g to modify back to stay occasions.<br><br>The Way T<br><br>ze Your Web Site For Search Engines<br><br>It’s seen as "free marketing" in that you can deal with your personal search engine optimization work , and thus all it requires is your time to make things occur. search engine optimization is solely what you do to your website and web pages to make them show up in "organic" search outcomes on search engines like google. If you’re using SEM as a strategy, you<br>l need to test and consider your keywords.<br>Meta information is what might be seen on the search engine results page. This consists of a title, a URL, and an outline or abstract of the content material behind the link. When somebody searches something in Google or Yahoo, that person is looking to fulfill a certain need. Moreover, learn how to do one thing, discover an answer to a query, or discover a particular product. For the buyer, it’s all about discovering a means to an end. It has a terribly sturdy automation sy<br> that has seemingly limitless capabilities.<br>The keyword we used within the previous example was a long-tail keyword. Essentially, keyword phrases slim your competitors for the keyword. "Roofing contractors" would apply to all contractors throughout the nation, while "roofing contractors in Dallas, TX" defines what somebody is on the lookout for and the place they're looking. Thus, your company has a significantly better likelihood at ranking higher in S<br><br>eliminating a piece of the competitors<br><br>>Social Media Advertising For Companies<br><br>Because of this characteristic, content creators huge or small have increased probabilities of going viral by appearing on TikTok's "for you" web page. The "for you" page algorithm allows customers to have movies recommended to them based on their previous watches, likes and shares. Social Media for Content Promotion — Social media marketing is a perfect channel for sharing your greatest web site and weblog content with readers. Once you construct a loyal following on social media, you’ll be in a position to post all of your new content material and mak<br>re your readers can find new stuff right away.<br>If you’re looking for some concepts for creating recent content material, try our publish on What to Pin on Pinterest? 10 Ideas for Businesses in addition to 5 Boards to Create for Your Business on Pinterest. If there is one factor that Pinterest is encouraging customers to do right now, it's to create and publish more fresh content. Living in the shadow of Instagram, Pinterest is among the much less well-known social media sites. After all, till the last 12 months or two its <br>ers had been mostly Millennial and Gen-X girls.<br>Use a keyword wealthy name within the board and within the board description to assist with search. You can create master boards with subcategories/topics that fall underneath it. And you’re not pinning the identical pin solely to at least one board, over and over again… you are pinning that pin to totally different boards, and dispersed over an extended period of time . When constructing your profile and boards, use your keyword research to assist affect your board names/topics, profile description, and so forth. |
Revision as of 00:28, 3 February 2022
6 Massive Advantages Of Using Influencer Marketing In Your Social Strategy
If the post is sweet, an influencer can share it with his/her viewers, and you will have something to speak about. Find influencers through the use of one of the instruments in chapter 7, by looking LinkedIn, Facebook and Twitter communities, and by finding lists of trade experts on Google. But do not be postpone by considering that should you're not a giant, well-known brand this kind of advertising won't be good for you. You do not should pay a personality six or seven figures to have him or her promote your products. Typically, the seller or marketer will give a particular low cost code only for the influencer’s audience so as to monitor how effective the marketing campaign is. The last item I wish to add is that you want to monitor your influencer ROI with specific coupon codes
>Social media advertising is any social media action you take that's unpaid. If you are posting about your blogs, sharing data along with your followers, or commenting in social media groups, you are advertising. Social media promoting is any motion you tackle social media that's paid. From boosted posts to full-on adverts to like campaigns, social media advertising is what you pay for. Fashion and wonder are industries that rely heavily on influencer advertising, as organic growth for manufacturers has become tougher without advertising and amplification. In this sector, 57% of corporations now use influencers as a half of their advertising mix, while 21% are planning to add this to their technique in the coming 12 months
>The post includes a fun visual of a FitBit displaying Spotify playlists. With the entire new features and opportunities out there on Instagram , the platform is changing into one of the more well-liked channels for people and corporations to make some cash. While prime influencers make hundreds of thousands per publish, even these with a following between 1,000 and 10,000 have the potential to show Instagram into a wholesome supply of revenue
>You also can write a caption, tag the location where the image or video was captured, and tag profiles of different users to increase your content’s discoverability. These four Instagram marketing ideas supply a easy and effective way to strengthen your brand picture. That stated, it can take a while for results to return in if you’re starting from scrat
br>Is Personalization The Holy Grail Of Digital Marketi
br>The more you can minimize through the noise to personalize the best buyer expertise, the more successful your marketing. It’s additionally worth noting that most B2B advertising automation resolution suppliers use a subscription pricing model, so it’s straightforward to scale up or down depending in your needs. If you’re a new enterprise, for example, it makes sense to start out small and simple and go for a lower-tier plan quite than beginning with a mid- or high-tier plan and find yourself with features that you simply don’
nt.
It'll deal with most corporations' omni-channel marketing wants through a feature-rich interface and a selection of sensible integrations. That’s a fair greater deal since corporations are spending practically $350 billion globally. Personalization in B2B sales is just as essential since B2B consumers have additionally become conditioned to count on this similar type of personalised communication. You will hear folks go on and on about the significance of e-mail lists, as if having a huge number of e mail addresses is the be-all and end-all of successful adve
ing.
Still, many business are failing to include B2B customer personalization in their promoting campaigns. In reality, solely 27% of B2B customers really feel that corporations are excelling at assembly their general experience requirements. Marketing automation cannot exchange strategic insight and artistic marketing campaign ideas, but it may possibly make their implementation easier, faster and more environment friendly. A marketing automation platform helps to maintain your marketing engine running. Marketing Automation is efficient throughout the complete buyer li
cle.
Sign up for Lab Report to get the most recent reviews and top product advice delivered proper to your inbox. That mentioned, succeeding on this channel has definitely modified, and a key disruptor is a large surge in cellular marketing. That's borne out by another set of Statista numbers, which has cellular internet visitors accounting for up to 50.51% of all internet visitors
Interact Your Viewers With Content And E Mail Adv
Some are happy to hear from you weekly, others don’t want to hear from you more than once a month. Surprisingly, only round 7% of manufacturers take customer preferences into consideration. According to knowledge from MarketingSherpa, more than 70% of consumers prefer e mail over other channels. A comparability web page compares your product or service to those of your rivals. If you’re an SEO professional, create an email course teaching business house owners the method to rank their web site larger
oogle.
Hashtags are a good way to attract organic followers and generate engagement. Use related hashtags which have an honest following — but not such a huge following that your submit gets lost among the thousands or hundreds of thousands of different posts utilizing the same ones. To successfully mix earned media and owned media into one seamless team, you must construct a bridge between the 2 — and that bridge is constructed by linking. Each particular person places his or her personal artistic spin on the content material through private examples, a singular tone, or illuminating anecdotes, all of which hold issues contemporary and interesting for readers. Your blog spices things up with photographs, infographics, or unique matters that may be exterior the norm to maintain your readers engaged on all fronts. Perhaps belief is a matter, or customers wish to take care of people somewhat than know-how when it comes to pr
m-solving.
However, the only way that your content material will connect sufficient with folks to have them share it and allow you to attain your targets is for you to speak directly to them. You have to have empathy and understanding for his or her situation. There’s an enormous distinction from a personal email approach and simply by sending e-mail blast. Your record will know and will feel your approach if its personal. That will present you with better outcomes and its proven so lengthy as you made an excellent content material to your blast and correc
gmentation.
Use the record along side purchaser personas and choose standards for each of your segments. Email segmentation increases the probability that you’re providing resourceful and actionable content to the proper type of people. Improvements in e-mail marketing campaign messaging may result in a rise in open charges and CTR. With segmentation, you possibly can ship the proper messages after they matter most. Marketers are continuously in search of ways to improve e-mail marketing conversions, and segmentation is a wonderful option for ach
his aim.
Want A Job In Digital Marketing After Lockdown? Add These 8 Fascinating Digital Advertising Tasks To
rtfolio!
Traditionally, client behavior is the study of people, teams, or organizations and the processes they use to select, purchase and get rid of products, services, experiences, or ideas. Research has shown that client conduct is troublesome to foretell, even for specialists in advertising communications. Relationship advertising, buyer retention, buyer relationship administration and personalization are all tactics used to assess client habits. According to marketing professor Andreas Kaplan, mobile marketing is, "Any advertising exercise performed via a ubiquitous network to which consumers are constantly linked using a private mobile device". Because cellular advertising is carried out utilizing wi-fi networks, it is also generally known as "wire
marketing".
Digital advertising strategies are particularly designed to target folks while they're on these gadgets. Digital advertising includes every sort of on-line promotion for a model, including web site creation, social media marketing, banner advertisements and video content. Digital marketing can be very similar to conventional promoting – adverts, for instance – however they’re contained online instead of in print. Many of the strategies of digital marketing rely heavily on search engines and social media platforms. As a end result, marketers need to observe the principles and laws of search engines and social media platforms or risk being penalized with
less visibility.
But if you haven’t seen yet, simply see you are now reading this article online and many individuals are online right now of their vehicles, bike, home or walking on the highway. Search traffic has grown considerably over the past week and will proceed to climb, as we take care of the after-effects of the outbreak. However, on the opposite facet, it completely slowed down the economic system to a snail’s tempo. Inbound marketing succeeds because it lets you talk to people who have given you permission. You can inform your story in a holistic, educational means on your own distribution platform, with quantifiable metrics. If you’re lucky sufficient to know where the ad will appear, you probably can attempt to pressure the mes
fit the viewers.
Social Media Ad
g For Businesses
The secret to succeeding on social media really isn’t a secret in any respect. One of the most effective Twitter tips for business I can think of is to always interact with others. A lot of them really feel more connected to a business, which strengthens how they feel in regards to the services or products offered by that group. This often fuels how these individuals wind up spending money with said enterprise. It means you want to use Twitter as extra of a method to create contacts and leads quite than directly sell
services or products.
Dig in to learn more about how your efforts are paying off, and if anything about your strategy must be changed for better ROI. Determine what time works best for you to submit for optimum engagement and schedule your posts to go out by that point. Twitter has been voted the third-best social platform for generating leads. In this guide, 39 consultants share their greatest tip for making probably
most out of Twitter.
"The more value you can present, the extra doubtless you'll convey individuals into your gross sales funnel consequently," Porter provides. "By interacting together with your competitors’ followers, you’ll make them inquisitive about what you do too," Aufray says. See the entire variety of classes each social media channel generates on a month-to-month basis. Now that you have a better understanding of what your Twitter account really seems like, the subsequent factor you must do i
set clear, SMART goals.
The last thing you need is the populace mentioning incorrect information, which might damage your total popularity. Cite your sources and supply strong details when posting content on Twitter. For occasion, you could hyperlink to a history of exhausting drive improvement when you own an online
r for pc components.
The Method To Hos
itable Digital Event
However, stay far-off from webinar-styleevents where there's little to no engagement and networking. "We work hand in hand with Tomorrowland’s in-house 3D, artistic and development teams to build a compelling, immersive, user-friendly, but additionally extremely premium experience," he said. "We are building a web-based experience and we're all really pushing the boundaries of what can effectively be carried out in an online browser. The digital betting and gaming trade event, which occurred from April 27 to May 1, was designed to give attende
n interactive experience.
In return, you get to companion with a great model and luxuriate in co-marketing alternatives — plus the sponsorship fees might help you pay for the event or make investments to make it even higher. Live streaming comedy shows, music exhibits, festivals, and cultural events is turning into a popular approach to enable more people to enjoy the issues they love. Hosting a live stream event requires some technical assist — there’s always an even bigger risk when you go live — however they’re typically worth the extra work and can creat
mersive experiences for visitors.
I journey to jobs by public transport wherever potential, and I only work with manufacturers who are actively engaged on their sustainability and eco friendliness. I consider that when big brands make strikes in path of sustainability, increasingly more other brands will have to observe go nicely with. I work from my home studio most days, and the studio is heated with renewable energy. Nobody is doing this factor completely, but it’s our accountability to make a distinction the place we are ready to. So many people commented on the illustration animation and the method it was a beautiful addition to the virtual event. As you can imagine, this is a nice method to share content
rial after the event has occurred.
For smaller events, this could be a good icebreaker or first merchandise on the agenda — while for bigger events it’s a perfect occasion closer and pairs nicely with a virtual pleased hour. Be aware that there are several technical considerations you’ll have to suppose via when pivoting to a virtual event. Some platforms only assist online events, which is okay, but you could not wish to make investments heavily in a one-sided answer, especially if you’re
g to modify back to stay occasions.
The Way T
ze Your Web Site For Search Engines
It’s seen as "free marketing" in that you can deal with your personal search engine optimization work , and thus all it requires is your time to make things occur. search engine optimization is solely what you do to your website and web pages to make them show up in "organic" search outcomes on search engines like google. If you’re using SEM as a strategy, you
l need to test and consider your keywords.
Meta information is what might be seen on the search engine results page. This consists of a title, a URL, and an outline or abstract of the content material behind the link. When somebody searches something in Google or Yahoo, that person is looking to fulfill a certain need. Moreover, learn how to do one thing, discover an answer to a query, or discover a particular product. For the buyer, it’s all about discovering a means to an end. It has a terribly sturdy automation sy
that has seemingly limitless capabilities.
The keyword we used within the previous example was a long-tail keyword. Essentially, keyword phrases slim your competitors for the keyword. "Roofing contractors" would apply to all contractors throughout the nation, while "roofing contractors in Dallas, TX" defines what somebody is on the lookout for and the place they're looking. Thus, your company has a significantly better likelihood at ranking higher in S
eliminating a piece of the competitors
>Social Media Advertising For Companies
Because of this characteristic, content creators huge or small have increased probabilities of going viral by appearing on TikTok's "for you" web page. The "for you" page algorithm allows customers to have movies recommended to them based on their previous watches, likes and shares. Social Media for Content Promotion — Social media marketing is a perfect channel for sharing your greatest web site and weblog content with readers. Once you construct a loyal following on social media, you’ll be in a position to post all of your new content material and mak
re your readers can find new stuff right away.
If you’re looking for some concepts for creating recent content material, try our publish on What to Pin on Pinterest? 10 Ideas for Businesses in addition to 5 Boards to Create for Your Business on Pinterest. If there is one factor that Pinterest is encouraging customers to do right now, it's to create and publish more fresh content. Living in the shadow of Instagram, Pinterest is among the much less well-known social media sites. After all, till the last 12 months or two its
ers had been mostly Millennial and Gen-X girls.
Use a keyword wealthy name within the board and within the board description to assist with search. You can create master boards with subcategories/topics that fall underneath it. And you’re not pinning the identical pin solely to at least one board, over and over again… you are pinning that pin to totally different boards, and dispersed over an extended period of time . When constructing your profile and boards, use your keyword research to assist affect your board names/topics, profile description, and so forth.